Aristotle had it right. You have knowledge and that knowledge gives you the power to teach and inform others. It also gives you the power to go into business for yourself. In fact, you can take all of that knowledge, combine it with the power of the Internet and launch your online teaching business within the year! How, you ask? Well, with a virtual training platform, of course!
In this post we’ll teach you how to get started, how to transform your knowledge into an online training course, and how to use the Uscreen platform to make it all happen.
Get started today. That’s the beauty of online teaching. It is so easy to sign up with a training platform and start getting your curriculum online. If you have taught in a traditional setting, then you are ahead of the game. That means you already know how to put together your course curriculum and syllabus. With a virtual training platform, you’ll need those things. To get started you should:
- Create your curriculum. Your course curriculum is the basis for your entire online teaching business. This should include an orientation, step-by-step instructions, and course units.
- Create learning materials. This should include video lectures as well as PDFs, quizzes, and assignments.
- Setup your website. You need to setup your website to accept payments for your courses. This can include a payment per unit or a subscription to all courses.
- Pick a video service provider. It’s important to pick an online training platform that will host your videos, offer analytics and creates a seamless user experience.
Perhaps the hardest part of getting your online teaching business going is picking what to teach. You may have a wide-range of knowledge and a large skill base, so how do you pick? First, I must say that it is important to pick. Picking your specific niche will help with branding and marketing later on, and will make it so much easier to start. If you have a huge range of content you want to create, it can become overwhelming quickly. So, to pick:
- Determine what’s needed. Look around to see what classes are already out there. Think about what specific need you can meet and that’s your winner.
- Be very specific. Really narrow down what you are teaching. It’ll be tempting to keep it broad, but the more specific you are the more likely you’ll be found by the clients who need your lessons.
- Make sure you feel comfortable with your pick. If you don’t feel confident this is the niche for you, then there is probably someone who can do it better.
Just like with any business, collecting contact information will help you maintain your customer base and gain new customers. Some top ones include Constant Contact and Mail Chimp, but there are many others out there. Don’t spend too much time picking, it’s good to pick one and go because you have many other decisions to make. In an email provider you should look for:
- Look for one with a free trial. Many email service providers offer free trials. This is a great way to try out a service and pick out the best fit for your online teaching business.
- Don’t sign a long-term contract. Only pick an email service provider that lets you use it a month at a time and lets you cancel when you need to.
- Pick one that allows for list segmenting. This is important for marketing to different groups. For example, you could send an email to repeat customers, new customers, or ones from a specific demographic.
Uscreen offers several ways for you to present your online classroom and the blog offers tips and tricks for making your virtual training business a success. On Uscreen.tv you can find:
- Free trial signup. Uscreen lets you test the service out before you pay a dime. Simply upload your curriculum and content and watch the business roll in.
- Step-by-step set up instructions. Through Uscreen’s blog and customer service, you’ll have plenty of help getting setup with the service.
- Information about optional storefront. Uscreen offers a storefront that you can choose to use or not. It is fully integrated with the Uscreen platform and makes it easy to take payments.
Sometimes it takes time to build a business. It’s important to be patient and keep teaching; your business will build over time. You can help your business grow by:
- Using social media. We’d recommend starting with a Facebook page. That way you can encourage your friends and family to help spread the word. This is a great free way to market your new online teaching business.
- Consider offering a course for free. Until you build a big following, you may want to consider offering a free course here and there. This will get people interested, help you build an email list, and over time encourage customer loyalty.
- Check out Uscreen’s blog. Uscreen offers marketing tips and tricks that will help you market your online teaching business. Click on the link above to learn more.
Now, are you ready to teach online? As you can see, you don’t have to be a technical genius or coding guru to get started. There are platforms out there that can help. So, don’t be intimated, just get started and you can have your online teaching business up and running this year. Feel free to contact us with questions. We help many of our customers with online marketing and making the most of their online business.